Effective date: 10/01/2026
Seasurf Fish Co ("Seasurf," "we," "us") operates seasurffishco.com (the "Site"). This Privacy Policy explains what personal information we collect when you visit the Site, order online, join our email list, or contact us, and how we use and share it.
This policy covers the Site and related online services that link to it. It does not cover information collected in person at our restaurants, or third-party websites and apps we link to, which have their own privacy policies.
Information we collect
Information you give us. When you contact us, inquire about franchising, enter a promotion, or sign up for news, we collect what you provide: typically your name, email address, phone number, city, and your message.
Information collected automatically. When you visit the Site, we and our service providers collect your IP address, browser and device type, the pages you view, the time of your visit, and the site you came from, using cookies and similar technologies. See Cookies and advertising below.
Location. On our store finder page we ask whether you want to share your location so we can show the nearest restaurants first. If you tap Use my location, your browser asks for permission and, if you allow it, shares your position with our store locator provider to center the map. We do not store your location, and we do not use it for anything else. If you tap No thanks or deny the browser prompt, no location is requested and you can search by city or zip code instead.
How we use information
We use personal information to:
Process, prepare and confirm your orders, and contact you about them
Respond to questions, feedback, and catering or event requests
Send promotional emails or texts, only if you sign up (you can opt out anytime)
Understand how visitors use the Site so we can improve it
Prevent fraud, protect the security of the Site, and comply with legal obligations
We do not sell your personal information.
How we share information
We share personal information only with the categories of third parties below, and only as needed for the purposes described in this policy:
Service providers that help us run the business, such as our online ordering platform [name, e.g. ToGoOrder], payment processor, website host, email marketing service [Socialier Marketing]
Delivery partners [e.g. DoorDash, Uber Eats], if you order delivery through them, which handle your information under their own privacy policies
Legal and safety recipients, such as law enforcement or regulators, when required by law or to protect our rights, customers or staff
A buyer or successor if Seasurf Fish Co or one of its locations is sold, merged or reorganized
We do not sell personal information, and we do not share it with third parties for their own direct marketing purposes.
Cookies, tracking and Do Not Track
The Site uses cookies and similar technologies to keep it working, remember your preferences, and measure traffic. You can block or delete cookies in your browser settings, though some features, such as online ordering, may not work properly without them.
Third-party tracking. Third parties, including [Google Analytics] and [Meta/Facebook Pixel], may collect information about your online activities on the Site and across other websites over time. These third parties use the information under their own privacy policies. You can opt out of Google Analytics at tools.google.com/dlpage/gaoptout.
Do Not Track. Some browsers send a "Do Not Track" signal. The Site does not currently respond to Do Not Track signals, and third parties on the Site may continue to collect information as described above. [If you do honor these signals or Global Privacy Control, replace this paragraph with how you respond.]
Your choices
Review or update your information: email us at info@seasurffishco.com to review, correct or update the personal information we hold about you. If you have an account with our ordering platform, you can also update your details there.
Email marketing: click "unsubscribe" at the bottom of any promotional email, or contact us. We may still send order-related messages.
Text messages: reply STOP to opt out of marketing texts.
Cookies: adjust your browser settings to block or delete cookies (see section 5).
Your California privacy rights
Shine the Light (Cal. Civ. Code § 1798.83). California residents may ask whether we have disclosed personal information to third parties for their direct marketing purposes in the past calendar year. We do not share personal information with third parties for their own direct marketing. To make a request, email info@seasurffishco.com with "Shine the Light Request" in the subject line.
California Consumer Privacy Act.
If you are a California resident, you have the right to:
Know what personal information we have collected about you, where it came from, why we use it, and who we share it with.
Delete personal information we collected from you, subject to legal exceptions.
Correct inaccurate personal information.
Opt out of the sale or sharing of your personal information.
Limit the use of sensitive personal information. The only sensitive information we handle is the precise location you may choose to share on the store finder, which is used solely to center the map and is not retained.
Not be discriminated against for exercising these rights.
Categories collected in the last 12 months. Identifiers (name, email, phone, IP address); internet activity (pages viewed, interactions with the Site and our ads); approximate location from your IP address; precise location only if you choose to share it on the store finder; and inferences our advertising partners may draw for ad targeting, subject to your choices.
How to exercise your rights. Email us at info@seasurffishco.com or use our contact form. We will confirm your request and may ask for information to verify your identity, such as the email address you used with us. An authorized agent may submit a request on your behalf with your written permission. We respond within 45 days and will tell you if we need more time.
CalOPPA. This policy is intended to meet the requirements of the California Online Privacy Protection Act, including disclosure of the categories of information we collect, who we share it with, how you can review and update it, how we respond to Do Not Track signals, and how we notify you of changes.
Children, security and retention
Children. The Site is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has given us personal information, contact us and we will delete it.
Security. We use reasonable administrative, technical and physical safeguards to protect personal information. Payments are handled by our payment provider using encrypted connections. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Retention. We keep personal information only as long as needed for the purposes in this policy, such as completing orders, keeping business and tax records, and resolving disputes, and then delete or de-identify it.
Links to other sites. The Site may link to third-party sites, such as delivery apps or social media. We are not responsible for their privacy practices.
Changes and contact
Changes to this policy. We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the effective date at the top. If we make material changes, we will also post a notice on the Site's homepage [or email subscribers] before they take effect.
Contact us. Questions or requests about this policy or your personal information:
Seasurf Fish Co
Email: info@seasurffishco.com